On Tuesday 18 April we launched our new brand, something that will better reflect who we are, what we do, the kids we support and why the impact our donors and partners help make possible is so important.
Our new brand has been carefully crafted after speaking with members of our team, our hospital colleagues, families, donors and partners. It is a more powerful and meaningful expression of who we are and the difference we make.
We are fortunate to have a rich history and heritage that we have always strived to honour and build upon.
Many know us for our long-standing connection with the Queensland Children’s Hospital – which has just been named in the top ten globally for best specialised paediatric hospital and the best in the Southern hemisphere. We are immensely proud of the role the Foundation has played, with your support, in helping raise Queensland to the top of the game on a global scale, a place that attracts, supports and promotes world-leading health outcomes for children and young people.
But what is not as widely known is the reach of the Foundation’s work through our support of health services and facilities right across the state. From the suburbs to the cities, rural, regional and remote, we help all kids not just some, the many not the few.
As we enter into our new five-year organisational strategy, we want to shine as brightly as possible, so we can light the way towards a future where we raise more, enabling us to put more funds in the right places to help ensure every child has every chance to thrive.
But the real driving force behind the change we help create are those by our side – our donors, partners and supporters.
We want to say a very heartfelt thank you for supporting us and for being the difference every kid deserves.
See your impact.